Today’s Homemaker

As promised, today we get to chat with Jess of Atomic Veggie fame. I love her vintage stuff…so cute!

What is the story behind your business?

I’ve been an avid collector of vintage items for many years. I enjoy yard sales, auctions, flea markets and all around general thrift shopping. I had started making jewelry using vintage components that I had collected through the years. People showed some interest and I went from there.

Why did you decide to use an etsy store? Is it the only sales outlet that you have, or one of several?

I stumbled upon Etsy one night and opened a shop. It seemed like a good niche market for what I had to offer. I also have a website AtomicVeggie.com.

What are the biggest obstacles you have overcome in running your business (etsy-related and otherwise)?

Trying to offer unique items that you can’t find anywhere else.

How do you spread the word about your business? What is your most effective marketing tool?

I have a myspace page and accounts on other social networking sites. There are many options out there for marketing.

What do you think is the greatest contributor to your overall success?

Enthusiasm and a true appreciation for my products. I’m a vintage junkie, I enjoy what I do.

What is the best piece of advice you would give to someone just getting started? What do you wish someone had told you?

Be creative — find a unique design concept for your store and sell a unique product. Make sure you have a good camera and learn how to take good photographs.